Privacy Policy
Notice Privacy Policy
At Buzz & Crunch Solutions Sdn. Bhd. (“B&C Solutions,” “we,” “our” or “us”), your privacy matters. This Privacy Policy explains what personal data we collect, how and why we collect it, how we use it, and the steps we take to safeguard your information when you interact with our services, digital platforms, and marketing solutions. By visiting our website, submitting your information, or engaging with our services—including digital marketing campaigns, telemarketing initiatives, event participation, or data-driven outreach—you are agreeing to the practices described in this policy. We may update this policy occasionally. Any changes will be posted on our website. We encourage you to review it from time to time.1. What is Personal Data?
“Personal Data” refers to any information that can identify you directly or indirectly, including (but not limited to):- Full name, contact details, and business-related information
- Information submitted through forms, surveys, or during event registrations
- Any data related to client interactions, service usage, or digital engagements with us
2. How We Collect Your Data
We collect Personal Data through the following avenues:2.1 Directly from You
You may provide information when:- Submitting an inquiry via our website or email
- Engaging in telemarketing or consultation calls
- Registering for events, campaigns, webinars, or marketing initiatives
- Participating in surveys, polls, or client feedback sessions
- Subscribing to our newsletters or downloading resources
2.2 From Other Sources
We may also collect information from:- Public directories, professional platforms (e.g., LinkedIn), or corporate websites
- Client referrals or third-party marketing platforms
- CRM integrations, data partnerships, or lead generation tools
2.3 Through Your Digital Interactions
When you interact with our website or digital content:- We may collect usage data, such as your IP address, device type, browser settings, and pages visited
- We may use cookies, tracking pixels, or analytics tools to enhance your browsing experience
- If you engage with us via social media or marketing platforms, we may access certain data as permitted by those platforms (e.g., demographic info, likes, or engagement)
3.1 To Deliver Our Services
- To communicate with you regarding your queries, interests, or service requests
- To execute digital and telemarketing campaigns on your behalf
- To deliver campaign reports, analytics, or marketing results
- To personalize content, recommendations, or outreach strategies
3.2 To Improve Our Offerings
- To analyze engagement metrics and optimize future campaigns
- To gather insights for service improvement and product development
- For staff training, service quality checks, and internal research
3.3 For Marketing Purposes
With your consent (where applicable), we may:- Send newsletters, updates, or marketing materials
- Promote relevant campaigns, services, and client success stories
- Invite you to events, webinars, or industry engagements
- Conduct promotional contests, surveys, or giveaways
4. Sharing Your Data
We may share your information with:- Our internal team members for operational purposes
- Trusted service providers (e.g., CRM platforms, email marketing tools, analytics providers) under confidentiality agreements
- Business partners or collaborators as part of project execution, with your consent where required
5. Protecting Your Data
We implement appropriate administrative, technical, and physical safeguards to protect your personal data from unauthorized access, disclosure, alteration, or loss.6. Your Rights
You have the right to:- Access or correct your personal data
- Withdraw consent at any time
- Request deletion of your data (subject to legal or contractual obligations)
7. Security, Fraud Prevention, and Investigation
- a) We may collect and use your Personal Data when monitoring our websites, communication platforms, and digital outreach channels to safeguard our services. This includes analyzing system performance, resolving technical issues, identifying vulnerabilities, and ensuring the protection of our platforms, users, and partners. Where necessary, we may share such information with law enforcement or relevant authorities based on legal obligations or our legitimate interest in ensuring security.
- b) Your Personal Data may be processed to prevent, detect, or investigate fraudulent behavior, data misuse, or unauthorized access—particularly in the context of marketing campaigns, telemarketing, lead generation, and digital promotions. For example, we may use device information or IP addresses to detect suspicious campaign entries, fraudulent redemptions, or unauthorized access to client portals. This processing is based on our legitimate interest to ensure integrity in our service delivery.
- c) We may use or disclose Personal Data to comply with applicable laws, court orders, regulatory requirements, or lawful requests by government authorities. This also includes enforcing our terms of service, responding to legal claims, or seeking legal advice when necessary—based either on our legal obligations or legitimate interest in defending our operations and intellectual property.
8. Other Purposes
- a) Your Personal Data may also be used for other purposes that are reasonably aligned with those stated above, particularly in improving service delivery and optimizing user experience.
- b) If you apply for a job at B&C Solutions, your information will be processed for recruitment and candidate evaluation. This is based on your consent provided during the application process.
- c) If we inform you of other specific uses of your Personal Data, we will only process it accordingly, unless otherwise notified or consent is withdrawn.
- d) We may also use Personal Data in the course of running B&C Solutions’ daily operations—including internal compliance, auditing, and business planning—based on our legitimate interest.
- e) In the event of a business transfer, such as a merger, acquisition, or restructuring involving B&C Solutions or its affiliates, Personal Data may be processed or transferred based on your consent or applicable legal frameworks.
- f) If automated decision-making or AI tools are used to support our operations (e.g., lead scoring or segmentation), such usage will adhere to local legal standards and will not be carried out if legally restricted.
- g) To streamline user interactions, your Personal Data may be associated with identifiers like email addresses or cookies. This helps us provide smoother customer experiences, better support, and personalized content, offers, and communications across our services.
9. Processing Children’s Data
9.1 We define children as individuals under the age of 18 and do not knowingly collect their Personal Data without verified parental or guardian consent. 9.2 If we become aware of any Personal Data submitted to us that belongs to a child without such consent:- a) We will attempt to delete the data as quickly as possible.
- b) If deletion is not feasible, we will ensure the data is not used or disclosed further.
- c) Parents or guardians with concerns can contact us using the contact information provided below.
10. Retention of Personal Data
Your Personal Data will be retained only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law.11. Disclosure and Transfer of Personal Data
11.1 Subject to applicable laws, your Personal Data may be shared with the following entities for legitimate business purposes:- a) B&C Solutions’ group companies, affiliates, and employees involved in service delivery.
- b) Authorized vendors, partners, or service providers (e.g., CRM platforms, analytics tools, event management vendors).
- c) Business partners involved in collaborative campaigns or reward programs.
- d) Prospective buyers or investors in the event of a business restructuring, merger, or acquisition.
- e) Legal, financial, and compliance professionals acting on our behalf.
- f) Government or regulatory bodies as required by law.
- g) Any other parties whom you have explicitly authorized us to share your Personal Data with.
12. Security Measures
12.1 We implement reasonable technical and organizational measures to protect your Personal Data from misuse, unauthorized access, or accidental loss. These include:- a) Controlled system access via authentication and role-based permissions.
- b) Physical and digital security protocols aligned with industry standards.
- c) Mandatory data privacy and security training for employees.
- d) Ongoing assessments to review and improve our data protection measures.
13. Cookies, Tracking Technologies, and Analytics
13.1 We use cookies and similar technologies to enhance your experience on our digital platforms. Cookies help us understand user behavior, personalize content, and serve relevant marketing materials. While these do not identify you directly, they link to your browser or device. You may adjust browser settings to disable cookies, but doing so may limit access to certain services. 13.2 Web beacons (clear GIFs, pixel tags) may be used for measuring engagement, such as monitoring page visits or tracking marketing campaign performance. 13.3 Embedded scripts may collect data on how users interact with our website (e.g., clicked links) and are temporarily active during your session.14. Your Rights as a Data Subject
14.1 Under the Malaysian Personal Data Protection Act (PDPA) 2010, you have the right to:- a) Access and correct inaccurate Personal Data.
- b) Request the deletion of your data, where applicable.
- c) Object to receiving promotional messages.
- d) Withdraw your consent for data processing activities.