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How SAP Hybris Marketing
enabled AXA to better serve
their customers along their expectations


Dear <FirstName_LastName>,

I would like to invite you for the ReferencesLIVE session with AXA Group Solutions , one of SAP's top customer reference for SAP Hybris Marketing.

During this call you will have an opportunity to hear AXA sharing more about the following:

     Why SAP Hybris Marketing


     Benefits of use

     Use case demonstration

     UI Test Demo

     Challenges and lessons learned

AXA Insurance is a French multinational insurance firm headquartered in Paris that engages in global insurance, investment management, and other financial services. AXA Group Solutions, the IT solutions company of AXA insurance based in Switzerland, adopted Hybris Marketing solutions in 2016, to help run the AXA Insurance business. With Hybris Marketing solutions, AXA now can segment their customers, speed up campaign creation and execution and reduce the lag time between marketing activities.


May 3, 2017
09:00 am – 11:00 am 

Insurance and Financial Services

SAP Hybris Marketing

Christian Sieger, AXA Group Solutions, Head Digital Services




If you are interested to attend, please click ‘Register Now” button below and send us your contact details including your first/last name, your company name, and your title. You will receive then an individual online registration form to complete. Once completed, a confirmation email with the access details will be sent to you automatically.

I would appreciate if you can copy me so I can follow up on your request if necessary.

Best regards,


Yew Mei San

Marketing Director, SAP Malaysia

About ReferencesLIVE

ReferencesLIVE sessions are group calls with up to 20 participating companies. The host company, one of the SAP's best customer references provides an overview of their successful SAP project, and then the phone lines are opened for each participating company to ask questions.

Discover our Customer Reference Program!
SAP America, Inc. 3999 West Chester Pike, Newtown Square, PA 19073  |  info.america@sap.com

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